The CLOCKOUT Project

Nowadays it is impossible to imagine our daily life without our mobile phone. Many experience a love/hate relationship with their phones. Where it is an indespensable and practical device, we also spend a lot of time on it unnoticed. Hardly anyone can function properly within the social system without a phone. We are always "on". The boundaries between leisure and work are blurring.

The CLOCKOUT Project (graduation collection 2020) is a manifestation of my research into stimulating and activating people to regain control over their use of mobile phones. 

The collection consists of four products and a supporting photo/film series.

The CLOCKOUT Project

Research

"The CLOCK OUT Project" is a manifestation of my research into stimulating and activating people to regain control over their use of mobile phones.

My main source of inspiration is "Shibari", a Japanese bondage technique. This is about setting boundaries and creating a sense of freedom. It is a game between letting go of control and at the same time actively taking back control by knotting in an aesthetic way. It is a way to temporarily distance yourself from everyday life. Analogous to this, it is possible to "clock out" from your phone by performing an action. This idea forms the basis of my collection.

Proces book page
Proces book page
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Proces book page
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Procesbook Page
Proces book page
Proces book page
Proces book page
Proces book page
Proces book page
Proces book page
Proces book page
Proces book page

Clocking out mentally by acting physically

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The products are ritual tools that stimulate "clocking out". Each product stimulates a new way of interacting with our phone. The photo/film series show the products in their context of use. This involves synergy between user, material and inspiring image.

The Phone Leash

Take back control by wrapping and knotting your phone...

PHONE LEASH The CLOCKOUT Project

Celebrate letting go of your phone

How many times do you check your phone during social events? Just quickly checking that text message... or making 100 photos to just post that "cute one" immediatly afterwards on your instagram... and constantly checking how many likes you are getting...

Most of us these days are never really "in the moment" during social gatherings or events. 

This project proposes a different narrative: Celebrate letting go of your phone!

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3...2...1... Let gooooo

Before entering the event you are asked to attach your phone on a pocket strap which is connected to a helium balloon. 

Let's countdown together and let go!

The Phone Strap

This semi-permanent commitment creates a certain tention. At what moment will it be worth it to cut the tie-wrap? After cutting the tie wrap the Phone Strap will be useless...

PhoneStrap

The Phone Wrapper

Conceal & Reveal

Take away your phone's signal by wrapping your phone. 
The liner is made from EMI shielding fabric. This will block out every signal. 

Merel Dassen 

Product, Experience & Graphic Designer

Contact

Info@mereldassen.nl